CPG Branding, Packaging Design & Marketing

Shelf-Stopping Brands Start Here

Consumer packaged goods live and die on the shelf. We craft compelling brand identities and strategic marketing that make shoppers stop, notice, and choose your product over the competition. From startup launches to established brand refreshes, we understand the unique challenges of the CPG marketplace.

Schedule discovery call
No items found.

Lost in the Aisle?

Feel like your product is invisible among hundreds of competitors? You're not alone. Many CPG brands struggle with bland packaging, unclear positioning, and marketing that doesn't convert browsers into buyers.

Enter our CPG branding and marketing expertise. We'll help you cut through retail noise with distinctive branding, compelling messaging, and strategic marketing that drives sales both online and in-store. Say goodbye to shelf invisibility and hello to products that practically sell themselves.

Differentiate, Dominate & Drive Sales

Our CPG branding and marketing service is your competitive advantage. We dive deep into your category, understanding shopper behavior and retailer requirements to create brands that win. We keep it strategic and sales-focused—no pretty packaging that doesn't perform. Just powerful brand identities and marketing strategies that align with your growth goals and retail realities. We'll help you navigate everything from package design compliance to omnichannel marketing that builds lasting customer loyalty.

Work With Us

Differentiate, Dominate & Drive Sales

Our CPG branding and marketing service is your competitive advantage. We dive deep into your category, understanding shopper behavior and retailer requirements to create brands that win. We keep it strategic and sales-focused—no pretty packaging that doesn't perform. Just powerful brand identities and marketing strategies that align with your growth goals and retail realities. We'll help you navigate everything from package design compliance to omnichannel marketing that builds lasting customer loyalty.

Work With Us

Branding that Builds Market Share

Transform your CPG success with these game-changing benefits:

Shelf Appeal

Stand out instantly. Create packaging and branding that stops shoppers in their tracks.

Category Leadership

Own your space. Position your brand as the go-to choice in your category.

Retail Success

Win with loyal repeat buyers. Develop brands that retailers want to stock.

Sales Growth

Drive real results. Watch your velocity and market share increase with strategic branding.

Lizzy and Morgen have been absolutely amazing to work with over the years! They go above and beyond to ensure your vision becomes what you want and more. They ask all the right questions to pull out what you want and need in order to take your marketing & branding to the next level. I hands down think they’re the best around!

Flora Lucatero | Children of the Valley

We have worked with Lizzy at Baylii for a few years now. Recently we decided to attend our first trade show and looked to Baylii for assistance. Lizzy and her team handled every detail to perfection. We could not have been more satisfied with the results. Highly recommend Baylii.

Rick Estes | Ascendent LLC

Here at Quil Ceda Village we were looking for a knowledgeable and affordable marketing company and Baylii met our goals. They helped us manage our newsletter, social media and other phases of marketing. They understood as a native owned city what we wanted to achieve! We wholeheartedly recommend Baylii Marketing services to everyone!

Teresa Meece | Quil Ceda Village

Lizzy came and met with us personally. She not only came up with a plan to attack our problem, she was able to explain it to me in a way that I could understand. To help me with my budget, she was able to tell my admin staff how to implement some of the improvements. I would not hesitate to recommend Lizzy and the Baylii crew!

Jill Vail | Windermere Stanwood Camano

5 stars, no question. The team at Baylii were responsive, wonderful to work with, took the time to really listen to what we wanted to accomplish, and designed a beautiful new website for us. Lizzy and Samantha were amazing and I highly recommend without hesitation.

Jessi Whitehead | Whatcom CPAs

The Baylii team far exceeded my expectations. They recognized the core elements of my brand and culture and blended these together into compelling competitive advantages for the world to see.

Lennart Bisson | Point Forward Hospitality Management

Lizzy and Morgen have been absolutely amazing to work with over the years! They go above and beyond to ensure your vision becomes what you want and more. They ask all the right questions to pull out what you want and need in order to take your marketing & branding to the next level. I hands down think they’re the best around!

Flora Lucatero | Children of the Valley

We have worked with Lizzy at Baylii for a few years now. Recently we decided to attend our first trade show and looked to Baylii for assistance. Lizzy and her team handled every detail to perfection. We could not have been more satisfied with the results. Highly recommend Baylii.

Rick Estes | Ascendent LLC

Here at Quil Ceda Village we were looking for a knowledgeable and affordable marketing company and Baylii met our goals. They helped us manage our newsletter, social media and other phases of marketing. They understood as a native owned city what we wanted to achieve! We wholeheartedly recommend Baylii Marketing services to everyone!

Teresa Meece | Quil Ceda Village

Lizzy came and met with us personally. She not only came up with a plan to attack our problem, she was able to explain it to me in a way that I could understand. To help me with my budget, she was able to tell my admin staff how to implement some of the improvements. I would not hesitate to recommend Lizzy and the Baylii crew!

Jill Vail | Windermere Stanwood Camano

5 stars, no question. The team at Baylii were responsive, wonderful to work with, took the time to really listen to what we wanted to accomplish, and designed a beautiful new website for us. Lizzy and Samantha were amazing and I highly recommend without hesitation.

Jessi Whitehead | Whatcom CPAs

The Baylii team far exceeded my expectations. They recognized the core elements of my brand and culture and blended these together into compelling competitive advantages for the world to see.

Lennart Bisson | Point Forward Hospitality Management

CPG Branding & Marketing by Baylii

Successful CPG brands require a deep understanding of retail dynamics, shopper psychology, and category competition. Our comprehensive approach ensures every element works together to drive sales and build lasting market presence. Below are the key features of our CPG strategies.

Checkmark

Analytics & Reporting

Track key metrics, gain valuable insights, and receive actionable recommendations.

Checkmark

Content Planning & Creation

Engaging topics tailored to your audience and brand.

Checkmark

Budget Allocation

Efficient budget allocation and management for optimal results.

Checkmark

Data Analysis

Deep dive into data to uncover insights and opportunities.

Checkmark

Multi-platform Expertise

Expert management across Google Ads and social media platforms.

Checkmark

Strategic Planning

Custom-tailored PPC strategies aligned with your business goals.

Checkmark

Multimedia Content

Create engaging images, videos, and interactive elements to enhance your emails.

Checkmark

Compelling Copywriting

Produce conversion-focused copy that resonates with your audience.

Checkmark

Platform Selection

Recommendations for the most effective platforms for your brand.

Checkmark

Budget Allocation

Strategic distribution of resources for maximum impact, considering your chosen execution model.

Checkmark

Campaign Management

Adaptable oversight of your marketing initiatives, scaled to your needs.

Checkmark

Visual Identity Design

Create a cohesive visual system, including logo, color palette, and typography.

Ready to See What's Possible?

If you’re ready to spark the remarkable and elevate your brand, schedule a complimentary discovery call with us today!

Schedule discovery call